Marketing

BA (Hons) Business Marketing

FdA Business Management with Marketing

Why choose Marketing?

Marketing is central to the world of business and is key to developing a proactive relationship with customers and markets. Study in marketing develops a range of skills which are essential for today’s competitive business environment.

Dealing with people and effective communication are important management skills which are developed on this course, together with a range of problem solving and information and communication technology techniques which are sought after by employers.

Special features

The School of Business has excellent links with professional bodies and local businesses.
Subject areas covered include general business topics as well as specialist marketing knowledge.
A common first year allows you to be able to select your final choice of degree title and specialism at the end of that year.
This honours degree course offers you the opportunity to study for the Chartered Institute of Marketing (CIM) qualification at the same time as the degree course.
Flexible delivery allows for some evening attendance if you have a busy schedule or family commitments.
Personal development planning is integrated throughout the course. This will help ensure you develop the skills framework necessary for effective personal, academic and career management.

Career opportunities

These courses help you to develop professional marketing abilities essential for jobs in market research, product and brand management, public relations, sales management and advertising.

There are many opportunities to progress to further study from this course including entry to professional institutions such as the Chartered Institute of Marketing (CIM).

It is possible for candidates who choose to study for this foundation degree to advance on to the full honours degree in marketing with one year of further study.

Course information

BA (Hons) Business Marketing

In the early stages of the course, as well as studying marketing related topics you will cover a range of topics which are fundamental to good business practice including economics, human resource management and accounting. You will also develop your IT and communication skills as well as developing an understanding of the business environment and law and honing your study skills. Later in the course you will cover more specialist marketing areas such as relationship marketing and international marketing as well as having the opportunity to choose modules which fall within your specific areas of interest.

Assessment is a combination of assignments and examinations. Assignments include case studies, group presentations, reports, online discussions, research projects, company reports and analysis.

At least 200 points or equivalent from a minimum of two A levels and GCSE Mathematics and English at Grade C or equivalent. See information on general entry requirements.

FdA Business Management with Marketing

In the early stages of the course, as well as studying marketing related topics, you will cover a range of topics which are fundamental to good business practice including economics and human resource management. You will also develop an understanding of the business environment and law as well as honing your study skills. Later in the course you will cover more specialist marketing areas such as marketing communications and marketing research.

Assessment is a combination of work based learning, assignments and examinations. Assignments include case studies, presentations and reports.

100 points from a minimum of 1 A level. Relevant work based experience may also be considered. See information on general entry requirements.

If you are a UK or EU student and require more information, or to discuss any specific aspect of this course or our Business School admissions process, contact the Student Information Desk.

If you are an international student and interested in our business courses, please contact us as follows:

The Glyndŵr University International Office is open Monday to Thursday from 08:30 to 17:00 GMT (08:30 to 16:30 GMT on a Friday).

Please consider the time difference between the UK and your own country when contacting us.

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Undergraduate courses A-Z of undergraduate subjects Academic subjects Courses explained Language classes and support Postgraduate courses Professional courses International students How to apply Fees and student finance About Glyndwr University Our campuses and facilities Our student support Academic subjects Our research Alumni Glyndwr in business Request a prospectus Contact us 01978 293439 SID@glyndwr.ac.uk	Text begins here: Marketing BA (Hons) Business Marketing FdA Business Management with Marketing Why choose Marketing? Marketing is central to the world of business and is key to developing a proactive relationship with customers and markets. Study in marketing develops a range of skills which are essential for today’s competitive business environment. Dealing with people and effective communication are important management skills which are developed on this course, together with a range of problem solving and information and communication technology techniques which are sought after by employers. Special features The School of Business has excellent links with professional bodies and local businesses. Subject areas covered include general business topics as well as specialist marketing knowledge. A common first year allows you to be able to select your final choice of degree title and specialism at the end of that year. This honours degree course offers you the opportunity to study for the Chartered Institute of Marketing (CIM) qualification at the same time as the degree course. Flexible delivery allows for some evening attendance if you have a busy schedule or family commitments. Personal development planning is integrated throughout the course. This will help ensure you develop the skills framework necessary for effective personal, academic and career management. Career opportunities These courses help you to develop professional marketing abilities essential for jobs in market research, product and brand management, public relations, sales management and advertising. There are many opportunities to progress to further study from this course including entry to professional institutions such as the Chartered Institute of Marketing (CIM). It is possible for candidates who choose to study for this foundation degree to advance on to the full honours degree in marketing with one year of further study. Course information BA (Hons) Business Marketing Course content In the early stages of the course, as well as studying marketing related topics you will cover a range of topics which are fundamental to good business practice including economics, human resource management and accounting. You will also develop your IT and communication skills as well as developing an understanding of the business environment and law and honing your study skills. Later in the course you will cover more specialist marketing areas such as relationship marketing and international marketing as well as having the opportunity to choose modules which fall within your specific areas of interest. BA (Hons) Business Marketing modules Assessment Assessment is a combination of assignments and examinations. Assignments include case studies, group presentations, reports, online discussions, research projects, company reports and analysis. Entry requirements At least 200 points or equivalent from a minimum of two A levels and GCSE Mathematics and English at Grade C or equivalent. See information on general entry requirements. UCAS code Full time: NN1M Length Full time: 3 years FdA Business Management with Marketing Course content In the early stages of the course, as well as studying marketing related topics, you will cover a range of topics which are fundamental to good business practice including economics and human resource management. You will also develop an understanding of the business environment and law as well as honing your study skills. Later in the course you will cover more specialist marketing areas such as marketing communications and marketing research. FdA Business Management with Marketing modules Assessment Assessment is a combination of work based learning, assignments and examinations. Assignments include case studies, presentations and reports. Entry requirements 100 points from a minimum of 1 A level. Relevant work based experience may also be considered. See information on general entry requirements. UCAS code Full time: N2N5 Length Full time: 2 years Contact us If you are a UK or EU student and require more information, or to discuss any specific aspect of this course or our Business School admissions process, contact the Student Information Desk. Student Information Desk Tel: 01978 293 439 Email: sid@glyndwr.ac.uk International students If you are an international student and interested in our business courses, please contact us as follows: Email: international@glyndwr.ac.uk Telephone: 0044 1978 293433 (from overseas) or 01978 293433 (within UK) Fax: 0044 1978 293385 (from overseas) or 01978 293385 (within UK) The Glyndŵr University International Office is open Monday to Thursday from 08:30 to 17:00 GMT (08:30 to 16:30 GMT on a Friday). Please consider the time difference between the UK and your own country when contacting us.	Undergraduate courses For more information about our courses please telephone 01978 293439 or email SID@glyndwr.ac.uk
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Marketing

Why choose Marketing?

Special features

Career opportunities

Course information

BA (Hons) Business Marketing

FdA Business Management with Marketing

Contact us